β Early access workflow: how I use Semrush to find “easy win” keywords.

SEO workflow · Powered by Semrush

Find “easy win” keywords & grow your traffic with Semrush.

I use Semrush to uncover low-competition keywords, reverse-engineer competitors, and turn scattered ideas into a prioritized content plan you can actually ship.

  • Identify topics you can realistically rank for in weeks, not years.
  • See exactly which pages drive your competitors’ traffic.
  • Build a simple, repeatable content brief for every article.

No fluff. Just a clear, beginner-friendly process using Semrush’s Keyword, Competitor, and Content tools.

Workflow overview

How I use Semrush in 3 simple phases

The goal: turn “I should do SEO” into a concrete weekly habit. Here’s how I structure it using Semrush so it’s easy to repeat.

Phase 01 · Research

Find topics worth writing about

Start by mapping the search landscape for your niche.

  • Use Keyword Magic Tool to explore thousands of ideas.
  • Filter by keyword difficulty and search intent.
  • Save “easy win” terms to a Keyword List.
Phase 02 · Competitors

See what’s already working

Learn from pages that already rank, then do it better.

  • In Organic Research, find top competitors.
  • Analyze their best-performing pages & topics.
  • Note patterns: content length, angles, subtopics.
Phase 03 · Content

Turn data into a publish plan

Use Semrush to create a clear brief for every new piece of content.

  • Generate guidelines with SEO Content Template.
  • Plan internal links using Site Audit insights.
  • Track rankings over time with Position Tracking.
Who this is for

Built for people who want a clear, guided SEO path

Whether you’re starting from scratch or already publishing content, this Semrush-based workflow helps you focus on the few actions that move numbers.

Perfect if you are:
  • Running a blog or content-driven business.
  • Growing a SaaS or startup and need predictable traffic.
  • Helping clients as a freelancer or small agency.
What you’ll get from Semrush:
  • Clarity on which keywords to target first.
  • Insight into what’s actually working in your niche.
  • A simple structure for planning and tracking content.
Questions

FAQ

  • Is this an official Semrush page?
    No. This page is created by an independent marketer who uses and recommends Semrush. Semrush is a separate company and all trademarks belong to them.
  • Do I need to be an SEO expert to follow this?
    Not at all. The workflow is designed for beginners: you log in, follow the 3 phases above, and focus on a short list of “easy win” keywords first.
  • Will I get instant results?
    SEO always takes time. Semrush helps you make smarter decisions, avoid guessing, and track what’s working—but no tool can guarantee rankings.
  • Why Semrush vs other tools?
    Semrush combines keyword research, competitor analysis, and content tools in one platform—so you can run the entire workflow without jumping between multiple dashboards.
Affiliate disclosure: If you sign up for Semrush through the link on this page, I may earn a commission at no extra cost to you. I only recommend tools I actively use to plan and track real SEO campaigns.
Ready to test this Semrush-powered SEO workflow for yourself?
Get access to the toolkit, explore your competitors, and build your first keyword-driven content plan in the next few days.
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